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PLATFORM WEALTH ADVISORS

HOLLADAY, UT · CRD 329313 · IAPD ↗ · (385) 243-0553

$509.0MRegulatory AUM
9Advisory reps
17Employees
4Clients
1-10Planning clients
0Private funds
14States
0Disclosures
wealthSegment
ApprovedSEC status

Filing changes

53
July 2026 — PLATFORM WEALTH ADVISORS added office(s): 2 -> 3 additional locations.
Count of additional offices increased.
Office IT & facilitiesCRMRecruiting & transitions
53
April 2026 — PLATFORM WEALTH ADVISORS added office(s): 2 -> 3 additional locations.
Count of additional offices increased.
Office IT & facilitiesCRMRecruiting & transitions
61
April 2026 — PLATFORM WEALTH ADVISORS reports 1-10 financial-planning clients, up from 0.
Financial-planning client bucket (Item 5H) moved up, e.g. 11-25 -> 26-50.
Financial planning software
70
April 2026 — PLATFORM WEALTH ADVISORS crossed $500M in regulatory AUM ($328.6M -> $600.5M).
Regulatory AUM crossed $500M.
Portfolio / reporting / TAMPCRMIntegration & migration consulting
51
April 2025 — PLATFORM WEALTH ADVISORS notice-filed in GA, NC, NY, PA.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
53
April 2025 — PLATFORM WEALTH ADVISORS added office(s): 1 -> 2 additional locations.
Count of additional offices increased.
Office IT & facilitiesCRMRecruiting & transitions
71
April 2025 — PLATFORM WEALTH ADVISORS grew from 6 to 9 advisory reps.
Advisory representative count grew materially (>=20% or >=5 reps).
CRMRecruiting & transitionsComplianceFinancial planning software
45
January 2025 — PLATFORM WEALTH ADVISORS notice-filed in NJ.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
28
September 2024 — PLATFORM WEALTH ADVISORS changed its website from walpoleadvisors.com to platformadvise.com.
Primary website domain changed (social-media URLs ignored) — usually a rebrand or new site.
Marketing & brand
47
September 2024 — PLATFORM WEALTH ADVISORS notice-filed in LA, OR.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
68
September 2024 — PLATFORM WEALTH ADVISORS now reports custody of client assets ($201.4M).
Firm now reports custody of client assets — surprise exams and controls follow.
ComplianceCustodian
95
April 2024 — PLATFORM WEALTH ADVISORS (HOLLADAY, UT) is newly SEC-registered with $0 RAUM and 6 advisory reps.
Firm appears on the SEC roster for the first time (new RIA or state-to-SEC transition).
CRMComplianceCustodianFinancial planning softwarePortfolio / reporting / TAMPMarketing & brand

Data: SEC Form ADV monthly roster (public). Confirm on IAPD before acting.