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CLF ASSET MANAGEMENT, INC.

MADISON, WI · CRD 284060 · IAPD ↗ · clfasset.com · 8885053956

$146.9MRegulatory AUM
5Advisory reps
5Employees
15Clients
51-100Planning clients
0Private funds
3States
0Disclosures
wealthSegment
ApprovedSEC status

Filing changes

61
April 2026 — CLF ASSET MANAGEMENT, INC. reported RAUM up 33% ($110.5M -> $146.9M).
Regulatory AUM up >=25% since last filing.
Portfolio / reporting / TAMPCRMFinancial planning software
64
April 2026 — CLF ASSET MANAGEMENT, INC. reports 51-100 financial-planning clients, up from 1-10.
Financial-planning client bucket (Item 5H) moved up, e.g. 11-25 -> 26-50.
Financial planning software
95
January 2025 — CLF ASSET MANAGEMENT, INC. (MADISON, WI) is newly SEC-registered with $105.9M RAUM and 5 advisory reps.
Firm appears on the SEC roster for the first time (new RIA or state-to-SEC transition).
CRMComplianceCustodianFinancial planning softwarePortfolio / reporting / TAMPMarketing & brand

Data: SEC Form ADV monthly roster (public). Confirm on IAPD before acting.