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NEWFRONT RETIREMENT SERVICES, INC.

SAN MATEO, CA · CRD 167641 · IAPD ↗ · 415-754-3635

$1.04BRegulatory AUM
26Advisory reps
30Employees
383Clients
n/aPlanning clients
0Private funds
17States
0Disclosures
institutionalSegment
ApprovedSEC status

Filing changes

39
August 2026 — NEWFRONT RETIREMENT SERVICES, INC. notice-filed in GA, PA.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
45
July 2026 — NEWFRONT RETIREMENT SERVICES, INC. added office(s): 22 -> 23 additional locations.
Count of additional offices increased.
Office IT & facilitiesCRMRecruiting & transitions
37
March 2026 — NEWFRONT RETIREMENT SERVICES, INC. notice-filed in NV.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
45
March 2026 — NEWFRONT RETIREMENT SERVICES, INC. added office(s): 20 -> 22 additional locations.
Count of additional offices increased.
Office IT & facilitiesCRMRecruiting & transitions
66
March 2026 — NEWFRONT RETIREMENT SERVICES, INC. grew from 19 to 25 advisory reps.
Advisory representative count grew materially (>=20% or >=5 reps).
CRMRecruiting & transitionsComplianceFinancial planning software
75
March 2026 — NEWFRONT RETIREMENT SERVICES, INC. crossed $1B in regulatory AUM ($649.3M -> $1.04B).
Regulatory AUM crossed $1B. Large-adviser status changes what they need and can afford.
Portfolio / reporting / TAMPCustodianComplianceIntegration & migration consulting
37
December 2025 — NEWFRONT RETIREMENT SERVICES, INC. notice-filed in DE, IL.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
38
April 2025 — NEWFRONT RETIREMENT SERVICES, INC. moved its main office from SAN FRANCISCO, CA to SAN MATEO, CA.
Main office moved to a different city or state.
Office IT & facilitiesMarketing & brand
60
April 2025 — NEWFRONT RETIREMENT SERVICES, INC. crossed $500M in regulatory AUM ($366.8M -> $649.3M).
Regulatory AUM crossed $500M.
Portfolio / reporting / TAMPCRMIntegration & migration consulting
35
November 2024 — NEWFRONT RETIREMENT SERVICES, INC. notice-filed in CO.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
35
October 2024 — NEWFRONT RETIREMENT SERVICES, INC. notice-filed in SC.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
35
May 2024 — NEWFRONT RETIREMENT SERVICES, INC. notice-filed in MA.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
43
April 2024 — NEWFRONT RETIREMENT SERVICES, INC. added office(s): 17 -> 22 additional locations.
Count of additional offices increased.
Office IT & facilitiesCRMRecruiting & transitions
62
April 2024 — NEWFRONT RETIREMENT SERVICES, INC. grew from 16 to 20 advisory reps.
Advisory representative count grew materially (>=20% or >=5 reps).
CRMRecruiting & transitionsComplianceFinancial planning software
63
April 2024 — NEWFRONT RETIREMENT SERVICES, INC. reported RAUM up 122% ($165.2M -> $366.8M).
Regulatory AUM up >=25% since last filing.
Portfolio / reporting / TAMPCRMFinancial planning software

Data: SEC Form ADV monthly roster (public). Confirm on IAPD before acting.