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HIGHLAND FINANCIAL ADVISORS, LLC

WAYNE, NJ · CRD 125838 · IAPD ↗ · 973-557-2933

$640.0MRegulatory AUM
7Advisory reps
12Employees
1Clients
251-500Planning clients
0Private funds
8States
0Disclosures
wealthSegment
ApprovedSEC status

Filing changes

45
April 2026 — HIGHLAND FINANCIAL ADVISORS, LLC notice-filed in NH.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
61
April 2026 — HIGHLAND FINANCIAL ADVISORS, LLC reports More than 500 financial-planning clients, up from 251-500.
Financial-planning client bucket (Item 5H) moved up, e.g. 11-25 -> 26-50.
Financial planning software
63
April 2026 — HIGHLAND FINANCIAL ADVISORS, LLC reported RAUM up 27% ($503.8M -> $640.0M).
Regulatory AUM up >=25% since last filing.
Portfolio / reporting / TAMPCRMFinancial planning software
53
December 2025 — HIGHLAND FINANCIAL ADVISORS, LLC shrank from 9 to 7 advisory reps.
Advisory representative count fell materially — advisors are moving, or the firm is shrinking.
Recruiting & transitionsM&A & valuation
45
April 2025 — HIGHLAND FINANCIAL ADVISORS, LLC notice-filed in PA.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
70
April 2025 — HIGHLAND FINANCIAL ADVISORS, LLC crossed $500M in regulatory AUM ($430.4M -> $503.8M).
Regulatory AUM crossed $500M.
Portfolio / reporting / TAMPCRMIntegration & migration consulting
45
April 2024 — HIGHLAND FINANCIAL ADVISORS, LLC notice-filed in CA.
Notice-filed in new state(s): the firm is taking clients somewhere new.
ComplianceMarketing & brand
61
April 2024 — HIGHLAND FINANCIAL ADVISORS, LLC reports 251-500 financial-planning clients, up from 101-250.
Financial-planning client bucket (Item 5H) moved up, e.g. 11-25 -> 26-50.
Financial planning software
63
April 2024 — HIGHLAND FINANCIAL ADVISORS, LLC reported RAUM up 29% ($332.9M -> $430.4M).
Regulatory AUM up >=25% since last filing.
Portfolio / reporting / TAMPCRMFinancial planning software

Data: SEC Form ADV monthly roster (public). Confirm on IAPD before acting.